In today’s competitive market, video marketing for your business is no longer optional — it’s essential. Videos capture attention, boost engagement, and drive conversions more effectively than many other content types. However, to truly harness the power of video, businesses must go beyond just creating content. This is where integrating video analytics with your CRM (Customer Relationship Management) and marketing automation tools becomes a game-changer. When you use a video production service to craft your brand’s videos, you gain high-quality content tailored to your audience. But without tracking how viewers interact with these videos, much of their potential remains untapped . Integrating video analytics helps you gain deep insights into viewer behavior: who watched the video, how long they stayed engaged, which parts they rewatched, and whether they took any desired actions afterward. By linking these insights directly with your CRM, you can create a more complete profile of you...